Bolster sells its stake in Market Food Group

Bolster Investment Partners sells its stake in Market Food Group. Market Food Group, known as bakery of the franchise formulas ’t Stoepje and Le Perron, is joining forces with the bakeries Faber from Hoogeveen and Smithuis from Oldenzaal and will continue as one bakery group with a new shareholder base.

Bolster acquired a stake in Market Food Group in 2016. Market Food Group is a group of franchise formulas and bakeries that focuses on the development, production and supply of bread and pastry products to its own franchise formulas ‘t Stoepje and Le Perron as well as to retail-, food service- and export customers. With 115 franchisees, Market Food Group’s franchise formulas are present in more than 600 food markets throughout the Netherlands and at various fixed locations.

By joining forces with Faber and Smithuis, a bakery group is created consisting of four production locations and five distribution centres with more than 260 employees. As a group, a larger platform is created for the specialties of MFG. In addition, the production and logistics capacities of Faber and Smithuis can be deployed more widely in the future.

After a successful collaboration of more than 6 years, in which Bolster actively supported the company in its growth strategy, Market Food Group and Bolster part ways. During this period, the company has strengthened its market position, the Stoepje 2.0 formula was successfully rolled out and the acquisition of Rongen Marktbakkers took place. In addition, Market Food Group has grown strongly as a supplier of online retailers (meal boxes).

Sjacco Nel (CEO Market Food Group): “I would like to thank Bolster for the pleasant cooperation and valuable support in recent years. In addition to being an investor and shareholder, Bolster has also assisted me as a true partner in the development of Market Food Group all these years. Thanks to this partnership, MFG is now ready for the next step in its development.”

Joost Bakhuizen (Partner Bolster): “We have enjoyed working with Sjacco and his team in recent years. The merger with Faber and Smithuis is an important step in the further development of Market Food Group and we wish the group all the best for the future!”

For further information please contact:
Sjacco Nel
CEO Market Food Group
+31 33 299 3333

Joost Bakhuizen
Partner Bolster Investment Partners
+31 20 226 3088

About Market Food Group
MFG is a lean and flexible specialty bakery with approximately 180 employees and mainly supplies semi-artisan, healthy, sustainable and sugar-free products to both businesses and consumers. In addition to the current range, MFG is constantly developing new innovative products and formulas, such as gluten-free bread, low-carb and cholesterol lowering bread. Please refer to for more information.

About Bolster investment Partners
Bolster Investment Partners is a long-term investor specialized in minority interests. Bolster invests in exceptional Dutch companies with a keen focus and a proven business model. Bolster helps entrepreneurs realize their company’s full potential by acting as equal partners to make the difference. The Bolster Investment Partners team spun off in 2017 from Van Lanschot Kempen NV, where it was running Van Lanschot Participaties since 1982. Since 1982, we have successfully collaborated with more than 100 companies